A New Leaf Cream Cleanser -

Product Overview

Analyzing

Ingredient Profile

Water, Glycerin, Potassium Cocoyl Glycinate, Lauramidopropyl Betaine, Hydroxypropyl Starch Phosphate, Acrylates Copolymer, Artemisia Capillaris Extract, Camellia Sinensis Leaf Extract, Camellia Sinensis Leaf Powder, Apium Graveolens (Celery) Stem Extract, Coptis Japonica Extract, Artemisia Princeps Leaf Powder, Brassica Oleracea Acephala Leaf Extract, Cichorium Intybus (Chicory) Leaf Extract, Brassica Oleracea Italica (Broccoli) Extract, …

Competitive Landscape

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Competitive Analysis

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Review Analysis

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Fact vs. Fiction Analysis

How well the ingredient list supports the product's marketing claims

100 Very High Trustworthiness

Marketing Claims Supported by Ingredients: 5 of 5

Ingredients Matched: 8 of 27

Purifies skin surface

unsubstantiated

Other Matched Ingredients (8)

Green Tea, Glycerin, Camellia Sinensis Leaf Extract, Citric Acid, Caprylyl Glycol, Butylene Glycol, Licorice Derivative, Acetyl Dipeptide-1 Cetyl Ester

These ingredients were found but don't provide strong evidence for this claim.

Soothes irritated skin

moderate

Supported by:

Green Tea ★

(Match: 0.95, Botanical Extract, Medium - Limited clinical evidence)

Glycerin ★

(Match: 0.95, Humectant, Theoretical - Based on mechanism only)

Camellia Sinensis Leaf Extract ★

(Match: 0.95, Botanical Extract, Low - Anecdotal evidence)

Butylene Glycol ★

(Match: 0.95, Humectant, Theoretical - Based on mechanism only)

Licorice Derivative ★

(Match: 0.95, Botanical Extract, Theoretical - Based on mechanism only)

Other Matched Ingredients (3)

Citric Acid, Caprylyl Glycol, Acetyl Dipeptide-1 Cetyl Ester

These ingredients were found but don't provide strong evidence for this claim.

Calms skin during cleansing

moderate

Supported by:

Green Tea ★

(Match: 0.95, Botanical Extract, Medium - Limited clinical evidence)

Glycerin ★

(Match: 0.95, Humectant, Theoretical - Based on mechanism only)

Camellia Sinensis Leaf Extract ★

(Match: 0.95, Botanical Extract, Low - Anecdotal evidence)

Butylene Glycol ★

(Match: 0.95, Humectant, Theoretical - Based on mechanism only)

Licorice Derivative ★

(Match: 0.95, Botanical Extract, Theoretical - Based on mechanism only)

Other Matched Ingredients (3)

Citric Acid, Caprylyl Glycol, Acetyl Dipeptide-1 Cetyl Ester

These ingredients were found but don't provide strong evidence for this claim.

Comforts skin during washing

unsubstantiated

Other Matched Ingredients (8)

Green Tea, Glycerin, Camellia Sinensis Leaf Extract, Citric Acid, Caprylyl Glycol, Butylene Glycol, Licorice Derivative, Acetyl Dipeptide-1 Cetyl Ester

These ingredients were found but don't provide strong evidence for this claim.

Cleanses skin with gentle foam

moderate

Supported by:

Green Tea ★

(Match: 0.95, Botanical Extract, Medium - Limited clinical evidence)

Glycerin ★

(Match: 0.95, Humectant, Theoretical - Based on mechanism only)

Camellia Sinensis Leaf Extract ★

(Match: 0.95, Botanical Extract, Low - Anecdotal evidence)

Butylene Glycol ★

(Match: 0.95, Humectant, Theoretical - Based on mechanism only)

Licorice Derivative ★

(Match: 0.95, Botanical Extract, Theoretical - Based on mechanism only)

Other Matched Ingredients (3)

Citric Acid, Caprylyl Glycol, Acetyl Dipeptide-1 Cetyl Ester

These ingredients were found but don't provide strong evidence for this claim.

AI Performance Analysis

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AI Ingredient Intelligence

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AI Ingredient Analysis

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AI Market Positioning

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